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Acceptable Use Policy

Effective Date: July 2, 2025

Being part of the Strava community is a commitment to respect other Strava users. As part of your use of Strava’s Services under Strava’s Terms of Service, you agree to follow this Acceptable Use Policy and the Strava Community Standards.

The Acceptable Use Policy plays a critical role in maintaining a healthy Strava community. Each policy below includes examples of content and behaviors that are prohibited; they are not exhaustive and will be updated as needed to keep the community safe and healthy. Where appropriate, we may make exceptions to these policies based on educational, documentary, scientific, artistic, or other public interest considerations. 

If we find content or behavior that violates these policies, we will take appropriate actions including potentially removing the content or taking account-level actions. You can also report content that may violate our policies for us to review. We have appeals procedures if someone believes they have received an account enforcement action in error. We appreciate your help in keeping the Strava community safe and healthy for everyone.

Child safety

We have zero tolerance for child sexual abuse and exploitation on Strava. We will remove and report such content as required by law. 

Examples of prohibited content:

  • Nude images of children

  • Sexually explicit imagery (including photorealistic or cartoon) depicting a child 

  • Sexualization of children through comments, poses, cropping, etc.

  • Promoting, glorifying or normalizing sexual exploitation of children

  • Contact with a child for sexual exploitation and any sexual solicitation (grooming)

  • Jokes or memes or any content normalizing children in sexual acts

Dangerous, violent, or graphic content

We do not allow dangerous, violent, or graphic content on Strava. Dangerous content is content that can likely cause serious harm or injury. Violent content is content that depicts, glorifies, justifies, facilitates, or promotes violence. Graphic content is content that elicits reactions of shock, disgust, or distress. 

Examples of prohibited content:

  • Instructions for building or selling dangerous items 

  • Instructions for misusing inherently dangerous items

  • Dangerous activities and challenges which pose significant risk to health when performed or are safe to be performed only by qualified individuals

  • Imagery of violent acts

  • Threats of violence against a person or a group of people 

  • Content advocating, inciting, normalizing, or glorifying violence

  • Instructions for committing violent activities

  • Content showing abuse of animals or any graphic imagery of animals intended for shock or disgust 

  • Terrorist or radical extremist content such as content praising acts of terrorism, sharing manifestos, images or logos associated with terrorist organizations, recruiting or fundraising for terrorist organizations, or sharing content produced by terrorist organizations. 

  • Content promoting human trafficking and migrant smuggling

  • Content showing dead bodies or dismembered or mutilated body parts of humans or animals

  • Gratuitous sharing of imagery of bodily fluids like blood and vomit shared with the intent to shock or disgust

False or misleading information

We do not allow content that is fraudulent or contains false, deceptive, or misleading statements, claims or representations.

Examples of prohibited content:

  • False or misleading content about health or medical information

  • False or misleading content about civic processes

  • False or misleading information about events or topics that can incite violence or create serious safety risks (e.g., misleading information related to wildfires or active shootings)

  • Conspiracy theories (e.g., denying well-documented violent events)

  • Manipulated media designed to deceive or defraud someone by altering a reasonable person's understanding of real world events with potential to cause significant harm to individuals or groups

  • The targeted sharing of misleading content with the intent of undermining faith in public institutions of another country

Harassment

We do not allow content that intimidates, or causes someone to fear for their safety.

Examples of prohibited content:

  • Personal attacks targeting someone with insults, profanity, offensive language, unwanted sexualization, or any other malicious acts

  • Sharing or threatening to share non-consensual explicit or intimate imagery

  • Threatening others or wishing harm or death on them

  • Mocking or belittling someone’s personal loss

  • Coordinated targeting of another Strava community or account through actions like mass commenting, spamming, and harassment (brigading)

  • Creating accounts dedicated to harassment, brigading, or repeated unwanted contact

  • Misuse of our reporting mechanisms to harass someone

  • Doxxing, or encouraging others to harass, dox, or brigade

Hateful content

We do not allow hateful content on Strava. Hateful content is content that attacks, demeans, discriminates, or promotes harmful stereotypes about a group of people based on their race, ethnicity, age, national origin, religious affiliation, sexual orientation, caste, sex, gender, gender identity, serious disease, disability, body type, or immigration status. 

Examples of prohibited content:

  • Hate symbols and images

  • Dehumanizing a group based on their protected category, such as by comparing them to animals, pests, or diseases.

  • Directing profanity and hateful slurs at members of a protected category

  • Praising, justifying, glorifying, or inciting violence against a group based on protected categories

  • Encouraging or advocating violence against a protected group

  • Claiming a group is inherently inferior (intellectually, morally, physically, etc.) than another group based on protected categories

  • Implicit and explicit threats against a group associated with any protected category

  • Negative generalizations or harmful stereotypes associated with protected categories

Personal information

Strava respects users’ privacy and aims to keep its communities safe from harm. We will remove personal information or personal images shared by others without consent. 

Personal information covers:

  • Contact information such as physical address, email, social media handles, or phone number

  • Government-issued identifications such as drivers license, social security numbers, resident registration or identity cards, passport details, or taxpayer IDs

  • Financial information such as bank accounts, credit card numbers, and associated log-in info

  • Highly personal and restricted records like medical records

Personal images are images of an individual where they are identifiable based on their image itself or a combination of image and apparent meta data. Please refer to this page for details on reporting a photo or video shared without your consent. Please report the sharing of intimate or sexual images without consent as harassment. 

Restricted goods and services

We do not allow content on Strava that facilitates the trade, marketing, manufacturing or use of restricted goods. Restricted goods refer to products that are governed by laws that restrict the manufacturing, purchase, sale, or ownership of the goods in order to ensure user safety. 

Restricted goods include:

  • Alcohol and tobacco products (including nicotine and vaping products)

  • Firearms, explosives, and other weapons

  • Regulated health and medical devices

  • Endangered animals

  • Illegal drugs, prescription and over-the-counter drugs, unapproved supplements

Examples of prohibited content:

  • Facilitating sale, purchase, exchange or donation of restricted goods

  • Instructions for manufacturing a restricted good

  • Instructions on circumventing regulated access measures

  • Glorifying or glamorizing use of restricted goods

Sexual content

We do not allow sexually explicit or exploitative content on our platform. Sexual content refers to material that contains textual descriptions or visual depictions of nudity or sexual activities.

Examples of Prohibited Content:

  • Nudity or any sexually explicit content

  • Sharing imagery that is private or sexual in nature obtained or published without consent 

  • Sexual abuse

  • Sexual exploitation of people by coercing them to perform sexual acts for commerce

  • Use of intimate, naked or sexual photos or videos to blackmail someone to pay money or do something against their will

  • Gratuitous sharing of sexual imagery of others

  • Sexual solicitation or any sexually obscene content

Suicide, self-harm, and eating disorders

We do not allow content on Strava that shows, promotes, facilitates, or encourages suicide, self-harm, or eating disorders. If you or someone you know is in danger, please get help. Here is a list of organizations that can offer support. 

Suicide content refers to text or media depicting suicide or suicidal ideation or attempts. Self-harm content refers to text or media related to someone harming themselves on purpose. Eating disorders cover eating and exercise behaviors that seriously affect the ability of a person to get the nutrients the body needs, thereby affecting their health significantly. 

Examples of prohibited content:

  • Depicting suicide or self-harm 

  • Showing or linking to sites or communities that feature or promote suicide, self-harm, and eating disorders

  • Sharing plans for carrying out suicide, self-harm or engaging in eating disorders

  • Providing instructions for harming oneself

  • Glorifying suicide, self-harm, and eating disorders

  • Encouraging suicidal ideation and planning

  • Minimizing or mocking people for experiences related to suicide, self-harm, or eating disorders

Spam and inauthentic and disruptive behaviors

We do not allow content or behaviors that are inauthentic or cause disruption within our communities or to Strava systems.

Examples of prohibited content and behaviors:

  • Inauthentic content and behaviors, including

    • Manipulating data used for leaderboards

    • Posting activities that do not reflect authentic activities completed by you

    • Directing users outside of the platform to participate in financial schemes, sexual exploitation, or to otherwise encourage inauthentic interactions

    • Impersonation of a person, company, or brand

    • Misrepresenting oneself to deceive others 

  • Excessive automated, bulk, spammy, or burdensome activity, including

    • Using any automated system, including “robots,” “spiders,” “offline readers,” to access the Services in a manner that sends more requests to Strava than a human can reasonably produce in the same period of time by using a conventional web browser

    • Creating accounts in bulk

    • Using extensions or other means to bypass limits on automated interactions such as kudos or comments

    • Taking any action that imposes, or may impose, at our sole discretion, an unreasonable or disproportionately large load on our infrastructure

  • Inflammatory or disruptive behavior, including

    • Posting, commenting, or otherwise creating content in an unsolicited or repetitive manner to get attention, gain more followers, advertise, or promote a business

    • Significantly or repeatedly disrupting the experience of other Strava users, such as 

      • Posting content that is unrelated to the purpose of a club in that club

      • Repeatedly requesting followers, kudos, club joins, or engagement to rapidly amplify the reach of your content

      • Posting the same pieces of content in multiple places

      • Posting objectionable content in public surfaces, such as segments or routes on Strava

    • Coordinating a social media campaign on Strava or other platforms to request a new product feature or product change outside of the Community Hub, or to attempt to get Strava to revisit a decision

    • Evading an enforcement action, for example by creating a new account after being suspended.

  • Content that is malicious or harmful to systems:

    • Content that is harmful to or interferes with Strava’s or any third party’s networks, equipment, applications, services or websites (e.g., viruses, worms, Trojan horses)

    • Content that is intended to or likely to deceive, mislead, or defraud others through phishing or social engineering techniques

Platform security and access

We work hard to keep Strava safe for everyone. We do not allow unauthorized access or unauthorized use of Strava. We also prohibit any harmful or malicious activity against our websites, related mobile applications, and services (referred to collectively as “Services” below).

  • Unauthorized access or use of information

    • Accessing any content on the Services through any technology or means other than those provided or authorized by the Services

    • Collecting or harvesting any information relating to an identified or identifiable individual, including account names and information about users of the Services, from the Services

    • Distributing or disclosing any part of the Services in any medium, including by any automated or non-automated “scraping”

    • Using the Services in a manner for which they are not intended, at our sole discretion, (e.g., employee tracking or automotive mileage reimbursement purposes)

    • Submitting to the Services or to Strava any personally identifiable information, except as necessary for the establishment and operation of your account

    • Executing any form of network monitoring or running a network analyzer or packet sniffer or other technology to intercept, decode, mine, or display any packets used to communicate between the Service's servers or any data not intended for you

  • Unauthorized use of the Services

    • Accessing the Services to monitor its availability, performance, or functionality

    • Permitting any third party to access the Services unless approved by Strava

    • Copying, framing, or mirroring any part of the Services

    • Using, copying, modifying, creating a derivative work of, reverse engineering, decompiling or otherwise attempting to extract the source code of the software underlying the Services or any part thereof, unless expressly permitted or required by law, and in any case, without providing prior written notice to Strava

    • Bypassing the measures we may use to prevent or restrict access to the Services, including features that prevent or restrict use, or copying of any content

    • Removing any copyright, trademark, or other proprietary rights notices contained in or on the Services

  • Harmful or malicious activity

    • Attempting to disrupt, degrade, impair or violate the confidentiality, integrity, or availability of the Services or the computers, services, accounts, or networks of any other party including denial of service attacks 

    • Any activity that typically precedes attempts to breach security such as scanning, probing, or other testing or vulnerability assessment activity, or engaging in or permitting any network or hosting activity that results in a deny list or other blockage of Strava internet protocol space

Intellectual property

We expect everyone using Strava to abide by all the relevant laws applicable to them. Do not post content that infringes, dilutes, misappropriates or otherwise violates any intellectual property, including copyrights, patents, trademarks, trade secrets, or other proprietary information—including unauthorized use of domain names.

Illegal content

Additionally, do not post content that is illegal or promotes illegal activities, including in relation to:

  • Sexual exploitation or abuse, including of minors

  • Terrorist or radical extremist content

  • Export control or sanctions laws

  • Violating any privacy, publicity, or other personal rights, including

    • Defamation

    • Doxxing

    • Posting media that you do not have permission to share

    • Sharing other people’s personal information without their consent

Reporting content

You can report content you believe violates the law or Strava’s Community Standards, this Acceptable Use Policy or any other part of Strava’s Terms of Service by following the instructions in this article. 

  • If you are an official representative of an EU Member State, Commission, or Board, or an EU user intending to report content you believe is illegal, please refer to this page.

  • Manifestly unfounded complaints: When processing user reports, we provide information to users specifying why their report may or may not have violated our policies. We may warn or suspend an account that is found to be making repeated, unfounded complaints that have already been responded to and adequately addressed by Strava.

Content review and enforcement

When content is reported to us, we review the content against our Terms of Service, Community Standards, or this Acceptable Use Policy, and take appropriate enforcement actions. We do this to protect our community from abuse and unwanted content and behavior. We take a number of factors into account when reviewing a piece of content or account for violation such as context, intent, the potential for harm, whether the account is a repeat offender, and if our reporting mechanisms are being used to harass others.

Depending on the nature of the violation, we take a range of actions including, but not limited to, removing content, revoking or limiting access to features, sending a warning, enacting a temporary account suspension, and for more serious offenses, permanently suspending accounts from our services. 

We may use automated detection to surface content for review or to block content. In all cases, a human reviews the appeals. 

Appeals

When we remove content, suspend an account, restrict access to features, or take any other action against a piece of content or an account, we notify the account owner using the email address on file. Similarly, when someone reports a potential violation to us and we do not have sufficient information to take action on the report, we contact them using the email address on file. These notices offer an opportunity for users to appeal enforcement decisions or share more context for a re-review.

  • If you’d like to appeal an enforcement decision, you can do so by following the steps outlined in the email you received. You can appeal up to six months after the date of the decision.

  • When submitting an appeal, share the reason for the appeal, including any context or background information that could help us understand the case better. 

  • Once an appeal is received, a human will review the original decision against our policies and guidelines to determine whether the determination of a violation and/or the enforcement action taken were warranted. Such decisions typically include granting the appeal, requesting more information, or denying the appeal.

  • We will communicate our decision as a response to the appeals email.

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